Bess Auer is the founder of the Florida Blogger & Social Media Conference (FLBlogCon), a one-day gathering of the state’s biggest bloggers and social media pros. Bess is dedicated to helping bloggers grow and monetize their websites through her annual conference and through her website GottaGetBlogging.com. In her other life, she’s owner of FloridaSwimNetwork.com, a WordPress Multisite that covers competitive swimming through blogging, video, and live streaming, including broadcasting for the University of Florida, the SEC Network, and ESPN.